The Use of Multi-Criteria Decision-Making Methods in Comparing Companies Listed on the Borsa İstanbul

MCDM methods have gained importance in financial decision-making, especially when dealing with multiple, often conflicting goals. These approaches offer a structured way to evaluate several criteria at once, making them crucial for comparing financial assets or selecting investment portfolios. By factoring in both quantitative and qualitative measures, MCDM gives investors and financial institutions a more thorough and organized path to make well-informed decisions. Its ability to adapt to the evolving demands of financial markets, such as sustainability, risk, and performance, makes it a valuable tool.